Rhino LED Lights
Rhino LED Lights sells through a dealer network, and every dealer has their own negotiated pricing. Orders used to arrive by phone and email, and someone in the office worked out the price and typed the order in. Dealers now log in, see their own pricing and order themselves - and the largest accounts can order straight from their own systems.
Dealer orders arrived the way they always had: a phone call, an email, sometimes a list typed out from a conversation. Someone at Rhino then had to find that dealer's agreed pricing, apply the right discount to core products and to accessories, check the order met the minimum, and enter it.
That cost time on both sides and left room for mistakes - a discount applied at the wrong rate, an order entered against the wrong account, or a dealer sitting on their hands waiting for a quote before they could commit.
Dealers who order regularly wanted to do it themselves, at whatever hour suited them. The largest accounts wanted to order straight out of their own systems. And customers looking for a local dealer had no reliable way to find one.
A dealer signs in to their own account and sees the catalog at their pricing - not list price with a discount to be worked out later. Core products and accessories can be set at different rates, because that is how the agreements are written.
Orders are placed directly, at any hour, with saved payment methods and live shipping rates. Minimum order amounts are checked by the system, so a dealer knows immediately rather than being told after the fact.
Dealers with their own systems can order through an API using their own key, so a purchase order raised on their side becomes an order on Rhino's side without anyone re-typing it. There is also a desktop application for dealer staff who order daily.
The dealer records that drive pricing also drive a public locator map, so a customer who wants to buy locally can search by location and get the nearest dealer with contact details - no list to maintain separately.
Show us how orders reach you today and what pricing each account is on. We will show you what it looks like when those customers place the orders themselves.
Pricing rules support different tiers for core products and accessories, with minimum order enforcement and price calculation applied consistently through catalog, cart, checkout and API responses rather than at a single point.
A RESTful API with Laravel Sanctum authentication and per-dealer API key management, exposing product catalogs at dealer pricing, order placement, order history, payment methods and shipping rates.
The same API backs the web portal, the Electron desktop application for Windows, macOS and Linux, and direct dealer integrations, so business rules are implemented once and behave identically everywhere.
Dealer addresses are geocoded and served through an interactive map with location search and distance calculation, driven by the same dealer records used for pricing and account management.
If any of that sounded like your business, this is the service it falls under.
Talk us through how those accounts buy from you today - the pricing, the minimums, the exceptions - and we will tell you what could run without your team in the middle of it.